Research into what visual language my adverts should include.

It's come to my attention that the main way I will be able to get the attention of the millionaires out there is to stick to the 'arty' approach. It may sound simple, but they will pay no attention to something tacky or in your face, the image will be the selling point, maybe taking into account the art of dropping the tea into the water, something to do with tea in water. Sounds so confusing right now, but there's something between how much the rich spend on art, it's like their main hobby (see other post), art collecting;

"oooh, have you seen this new Rothko piece I spent $87 million on?"

I'm literally not kidding some guy will have said that...

"Contemporary art is becoming the gold of the new rich. This week’s strong auction sales in New York brought record bids for Rothko, Klein, Lichtenstein and several other post-war artists. Scarcity is part of the allure, along with taste and the spending power of the global plutocracy. One thing to please at least the financiers among them is that contemporary art has inked good returns, too.
Mark Rothko’s “Orange, Red, Yellow” fetched nearly $87 million at Christie’s, topping the bill at the auctioneer’s $388 million sale, its biggest ever. That’s a sign that the Contemporary category – albeit increasingly not an accurate description – has the upper hand these days, even if the all-time record, set by Sotheby’s with Edvard Munch’s “The Scream” last week, was officially in the firm’s Impressionist and Modern sale.
That’s further underlined by the trajectory of prices. Artnet’s Contemporary 50 index is up more than five-fold since 2001, against a mere 60 percent gain for the Impressionist 25 benchmark – and that’s before this week’s sales. Contemporary art dipped in 2009 with the global financial crisis, but recovered by 2011.
Like, say, high-end London property, expensive art is now a global market – it’s not like the end of the 1980s when Japanese buyers, who dominated auctions for Impressionist works, suddenly disappeared. If European collectors are cautious – as might be expected with financial tremors still rumbling around the region – there are plenty of U.S., Middle-Eastern, South American, Russian and Asian buyers to take their place."

I definitely think that this is the way I should go with my art, they should maybe be print/digital image. I am definitely keeping with the Harrod's digital advertising space. This honestly REALLY excites me, I can just see images of some coloured fluid dropping into black and 'infusing' into the area, with the word OPULENCE seeping through, followed by the website or something... a storyboard and further research should follow.